{"id":1337,"date":"2024-07-12T13:39:03","date_gmt":"2024-07-12T13:39:03","guid":{"rendered":"https:\/\/bepacedu.com\/eduzone\/?post_type=course&#038;p=1337"},"modified":"2024-12-31T11:48:08","modified_gmt":"2024-12-31T11:48:08","slug":"consumer-behavior","status":"publish","type":"course","link":"https:\/\/bepacedu.com\/eduzone\/course\/consumer-behavior\/","title":{"rendered":"Consumer behavior (Diploma module)"},"content":{"rendered":"<div class=\"vibe_editor_rich_text\">\n<p><strong>Learning objectives:<\/strong><\/p>\n<p>\u2022Understand consumer behavior principles<\/p>\n<p>\u2022Understand consumer buying process<\/p>\n<p>\u2022Understand how to motivate consumers<\/p>\n<p>\u2022Understand how can consumer perceived brands<\/p>\n<p>\u2022Understand how can consumer get information about brand<\/p>\n<p>\u2022Understand how can consumer engaged with brands<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Program contents<\/strong><\/p>\n<p>1.Introduction to consumer behavior<\/p>\n<p>2.Consumer Buying Process<\/p>\n<p>3.Motivation &amp; Values<\/p>\n<p>4.Perception<\/p>\n<p>5.Learning and Memory<\/p>\n<p>6.Attitudes<\/p>\n<p>7.Response Hierarchy Models<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Consumer behavior is the study of the processes involved when individuals or groups select, purchase, use, or dispose of products, services, ideas, or experiences to satisfy needs and desires.<\/p>\n","protected":false},"author":1,"featured_media":1340,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"om_disable_all_campaigns":false,"_vibebp_attr":"","_vibebp_dimensions":"","_vibebp_responsive_height":"","_vibebp_accordion_ie_support":"","footnotes":""},"course-cat":[142],"class_list":["post-1337","course","type-course","status-publish","has-post-thumbnail","hentry","course-cat-online-programs"],"featured_image_urls":{},"_links":{"self":[{"href":"https:\/\/bepacedu.com\/eduzone\/wp-json\/wp\/v2\/course\/1337","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bepacedu.com\/eduzone\/wp-json\/wp\/v2\/course"}],"about":[{"href":"https:\/\/bepacedu.com\/eduzone\/wp-json\/wp\/v2\/types\/course"}],"author":[{"embeddable":true,"href":"https:\/\/bepacedu.com\/eduzone\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bepacedu.com\/eduzone\/wp-json\/wp\/v2\/comments?post=1337"}],"version-history":[{"count":6,"href":"https:\/\/bepacedu.com\/eduzone\/wp-json\/wp\/v2\/course\/1337\/revisions"}],"predecessor-version":[{"id":1781,"href":"https:\/\/bepacedu.com\/eduzone\/wp-json\/wp\/v2\/course\/1337\/revisions\/1781"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bepacedu.com\/eduzone\/wp-json\/wp\/v2\/media\/1340"}],"wp:attachment":[{"href":"https:\/\/bepacedu.com\/eduzone\/wp-json\/wp\/v2\/media?parent=1337"}],"wp:term":[{"taxonomy":"course-cat","embeddable":true,"href":"https:\/\/bepacedu.com\/eduzone\/wp-json\/wp\/v2\/course-cat?post=1337"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}