Business Planning
About the course
Business planning is managerial process that helps to develop a strategic and viable fit between the firm’s objectives, skills, resources with the market opportunities available.
By the end of this module, you should be able to :
- Define strategic management and role in organization strategic planning
- Define different levels of strategic planning
- Know sales planning process
- Know different corporate strategies
- Know differentbusiness unit strategies
- Know different Competitive strategies
- Formulate a business plan
Program contents:
- Strategic Management definition
- What is the strategy
- What is the strategic planning
- Corporate strategic planning
- Business unit strategic planning
- Corporate strategies
- Business unit strategies
- Competitive strategies
- Business plan
Program Content
Session 1
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Corporate strategy
01:42:41
Session 2
Session 3
Session 4
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