bepac

AI For Pharma / AI / Entry to Professional level

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About the course

A practical AI program built for pharma sales and marketing professionals. You will learn how to use Claude safely on real pharma work, then go deep into your own role, and leave with a working AI toolkit for your job.

The program in four tracks:

  • MR · Medical Representatives
  • DSM · District Sales Managers
  • KAM · Key Account Managers
  • PM · Product Managers

Learning objectives By the end of this program, you will be able to:

  • What AI, machine learning and generative AI really are
  • Where AI already works across pharma, from R&D to the field
  • What Claude can and can’t do, with realistic expectations
  • Tokens, context and why AI sometimes makes things up
  • The red-amber-green data rule under data protection law
  • Setting Claude’s privacy controls correctly
  • Prompting techniques that give consistent results
  • Reusable templates for your daily tasks
  • Claude Projects: your own set-up assistant for your product
  • Hand Claude a whole multi-step task with a clear brief
  • Build and test a reusable skill from your weekly work
  • Chat and Co work together, connectors and safe routines
  • Your own job’s frameworks, with a ready prompt for every topic and a practice lab every session

  Program contents:

  1. AI Foundations and the Pharma Value Chain
  2. How LLMs Work, and Using Claude Safely
  3. Prompting Like a Professional, and Claude Projects
  4. Delegation, Skills and One Claude
  5. AI for Medical Representatives
  6. AI for District Sales Managers
  7. AI for Key Account Managers
  8. AI for Product Managers

Duration:

  • The program lasts 48 hours of live sessions held once a week for 12 weeks .

Certification:

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