ما زال سوق الدواء المصرى في المركز الثالث في الشرق الأوسط و إفريقيا من حيث القيمة بلغ حجم سوق الدواء في الشرق الأوسط و إفريقيا نحو 35.3 مليار دولار جاء في المركز الأول سوق السعودية بمبيعات قدرها 13.2 مليار بنسبة نمو 16.1 عن نفس الفترة في العام الماضى وحصة سوقية %%37.5 جاء في المركز الثانى سوق الأمارات بمبيعات قدرها […]
Top 3 market Middle East and Africa / MAT Dec. 2024 Read More »
MEA ( Middle East and Africa) Pharmaceutical market has reached $33.9 B value and 8.7 B Units. Value sales growth has been at 12.2% PPG (Previous Period Growth) and 9.6% CAGR Saudi Arabia leads the MEA region at $12.4B in value, expanded at 11.1% PPG in value terms with market share 36.7% UAE follows as
Top 3 market Middle East and Africa / MAT Sep 2024 Read More »
First step Key account manager / KAM must do is to formulate account strategy through account analysis to formulate a plan that results in maximum responsiveness to account’s needs This takes place by two factors: Account attractiveness: What makes you want to deal with these accounts Like, Size: Unit, value, profit, Etc. Relative strength: What makes these accounts want
key account identification and selection matrix / KAISM Read More »
