key account identification and selection matrix...

First step Key account manager / KAM must do is to formulate account strategy through account analysis to formulate a plan that results…

What is business development?

Business development can be summarized as the ideas, initiatives, and activities that help make a business better. This includes increasing…

What are the roles and responsibilities...

A product manager is a middle manager within the pharmaceutical companies, responsible for: Successfully bringing new products (or services/brands) to…

Does Social Media influence HCP behavior...

COVID-19 dramatically accelerated social media usage by HCPs. As a result, social media has been a primary communications channel and…

Negotiation styles and social styles

Negotiator personality types can be analyzed using two dimensions, emotion and assertiveness. A two-by-two matrix that outlines the different negotiating…

Top 100 Selling Brands in Egyptian...

أكبر 100 منتج مبيعا فى النصف الأول من 2021 عدد المنتجات الموجودة فى سوق الدواء المصرى حوالى 5600 منتج وصل…

Top 300 Selling Pharmaceutical Companies in...

وصل حجم سوق الدواء المصرى حوالى 40 مليار جنيه بنسبة نمو 7% عن العام الماضى نفس الفترة فى المركز الاول كالعادة نوفارتس بنسبة نمو 10% عن العام الماضى…

Top 100 Selling Pharmaceutical Companies in...

#فارماوى متابع #بيباك رائدة التعليم الإدارى فى قطاع الأدوية ننشر حصريا أكبر 100 شركة أدوية مبيعات فى النصف الأول من…

Top10 Pharmaceutical companies in MEA /...

MEA pharmaceutical Market reached to $28 B value and 7.86 B units with PPG% -.02 and GAGR -4.6% There is…

How can key account manager formulate...

أولى المهام الخاص بمدير كبار العملاء  Key account manager / KAM     هى  Account analysis وهى أن يقوم بتقسيم كل Accounts…
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