Certified Sales Manager / CSM /QFC2
About the course
Sales Management is both an art and science. Alignment of sales strategy with marketing, business unit and corporate strategy is a crucial for organization success. Sales manager team leadership skills is also very essential to drive sales results.
After completing this program participants will be able to:
- Align sales strategy with marketing, business unit and corporate strategy
- Managing company product portfolio with sales team
- Choose proper sales force organization strategy
- Save cost and money in sales territories design
- Lead their sales team effectively in different building stages
- Motivate your field force (Gen z)
- Proper recruiting and selection of field force
Program contents:
- Corporate and business strategy
- Product portfolio analysis
- Competitive sales strategies
- Growth Strategies
- Business plan project
- Sales territories design & Contribution
- Sales Force size
- Sales metrics & KPIs
- Overview of leadership types
- Sales team leadership
- Leading change
- Motivation theories
- Motivation tools
- Career Stages
- Interviewing tips and tricks
- Behavioral based interview
- Competency based interview
Duration:
- The program lasts 72 hours in total, with 48 hours of live sessions held once a week for 12 weeks and 24 hours of supplementary source recording.
Certification:
Certified Sales Manager (CSM) is endorsed program by ISM /UK (Institute of Sales Management)
Program is powered by @ASMMA , Arab Sales Marketing Management Association as QfC level 2
Program Content
Session1
-
Introduction to Strategic Sales Management
41:05
Session 2
Session 3
Session 4
Session 5
Session 6
Session 7
Session 8
Session 9
Session 10
Session 11
Session 12
Session 13
Session 14
Session 15
Session 16
Session 17
Session 18
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