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Certified Sales Manager / CSM /QFC2

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About the course

Sales Management is both an art and science. Alignment of sales strategy with marketing, business unit and corporate strategy is a crucial for organization success. Sales manager team leadership skills is also very essential to drive sales results.

After completing this program participants will be able to:

  • Align sales strategy with marketing, business unit and corporate strategy
  • Managing company product portfolio with sales team
  • Choose proper sales force organization strategy
  • Save cost and money in sales territories design
  • Lead their sales team effectively in different building stages
  • Motivate your field force (Gen z)
  • Proper recruiting and selection of field force

Program contents:

  • Corporate and business strategy
  • Product portfolio analysis
  • Competitive sales strategies
  • Growth Strategies
  • Business plan project
  • Sales territories design & Contribution
  • Sales Force size
  • Sales metrics & KPIs
  • Overview of leadership types
  • Sales team leadership
  • Leading change
  • Motivation theories
  • Motivation tools
  • Career Stages
  • Interviewing tips and tricks
  • Behavioral based interview
  • Competency based interview

Duration:

  • The program lasts 72 hours in total, with 48 hours of live sessions held once a week for 12 weeks and 24 hours of supplementary source recording.

Certification:

Certified Sales Manager (CSM) is endorsed program by ISM /UK (Institute of Sales Management)

Program is powered by @ASMMA , Arab Sales Marketing Management Association as QfC level 2 

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Program Content

Session1

  • Strategic planning , Corporate strategy
    00:00

Session 2

Session 3

Session 4

Session 5

Session 6

Session 7

Session 8

Session 9

Session 10

Session 9 : Organization leadership

CSM Session 8 : Team Leadership

CSM Session 7 : Sales Force motivation

CSM Blended / Session 5 A / Sales force organization

CSM Blended 2025 / Session 6 / Recruiting & Selection

CSM Blended 2025 / Session 5 / Sales territories design

CSM belended 2025 / Session 4 / Business plan

CSM blended 2025 / Session 3 / Competitors , Customer and profit analysis

CSM Blended 2025 / Session 2 / Product portfolio analysis

CSM blended / 2025 / Session 1 / Strategic management

Strategic Sales Management / CSM 1 / B

CSM 10 / Organization leadership

Advanced Sales Management Certificate 6 / Recruiting & Selection

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