Leadership skills
A poor sales leader can cost a company millions of dollars in lost sales opportunities. lack of leadership and coaching skills is a source of failure for all organization. Improve managers leadership skills have positive impact on organization productivity.
Professional Selling skills
Professional sales persons are born and made . Born through certain traits qualify them to work in sales. Made through contious training and development of their skills
Communication Skills
Communications is the life blood of any person without it he can not live. Effective communication skills means you are able to deliver you message to target audience and get what you need through feedback
Coaching Skills
The challenge to a coach manager is to know which situations call for which approach and to be able to move skillfully from one mode to another. Studies indicate that sales coaching can increase sales rep performance by up to 20%.. Also 87% of sales rep training is lost without good follow-up and coaching by their manager.
Certified Key Account Manager CKAM / Hikma – KSA / August 2024
Today pharmaceutical market is highly driven by multiple stakeholders influencing physicians prescriptions. The Growth in institutional segment faster than private one
There are three types of B2B businesses (accounts) which require different approaches in the pharmaceutical industry.
1. Hospitals, hospital chains
2. Pharmacy chains and wholesalers
3. Key strategic authorities, payers
شهادة احترافية 36 ساعة لتأهيل مديري كبار العملاء بشركات الأدوية
Key Account Manager
من خلال فهم :
طبيعة أدارة كبار العملاء
Key Account Management
التعامل مع كبار العملاء مثل المستشفيات (الحكومية والخاصة ) وسلاسل الصيدليات والموزعين وشركات التامين ووزارة الصحة
كيفية تصنيف كبار العملاء
كيفية بناء علاقة مع كبار العملاء وأصحاب القرار
كيفية أضافة القيمة الكبار العملاء
تقييم كبار العملاء
مهارات القيادة والتفاوض مع كباء العملاء
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برنامج خاص بشركة الحكمة للصناعات الدوائية فريق المملكة العربية السعودية بالتعاون مع بيباك إنترناشيونال الإمارات
Pharmaceutical Product Management / PPM
Take your first step to pharmaceutical marketing career , understand marketing planning process. Be ready for assessment and practice on marketing plan.
شهادة أحترافية مدتها 48 ساعة دراسية لتأهيل العاملين بشركات الأدوية لوظيفة مدير منتجات
Product manager
من خلال أكتساب المهارات عن التسويق فى شوق الدواء والقدرة على عمل خطة تسويقية بطريقة إحترافية
Marketing plan
لتكون جاهز للتقييم
Product's Manager Assessment
IQVIA من خلال دراسة السوق و تحليل أرقام المبيعات
معرفة أساسيات التسويق فى سوق الدواء
معرفة مهارات إدارة المنتجات
معرفة وضع الخطة الإستراتيجية
البرنامج عملى يتم التدريب على أكثر من منتج فى الفارما مثل
Cosmetics - Anti-hypertensive - Anti psychotics - Anti-Inflammatory - Antibiotics Brand Management
Consumer behavior
Marketing Research
Marketing Communication
Product Management (Diploma Module)
Marketing operations or marketing tactics means organization attempts to implement its strategy and meet its objectives. This can done through design marketing offer / 4ps . Marketing Strategy (Diploma Module)
Formulating a marketing strategy is crucial element for marketing success . You must master STP process (Segmentation , Targeting , Positioning ) . You must know the proper strategy either to offense nor to defense
