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Nowadays pharmaceutical market is so competitive. Med reps play a vital role in managing physicians’ relation. This program is designed to teach medical reps to do this.

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(

ratings )

19

students

This Course Includes

3 days
14

Items in Curriculum

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Created by

January 15, 2024
3 days

Learning objectives :

After completing this program participants will be able to:
  • Manage their territory effectively
  • Manage their sales time effectively
  • Build rapport with physicians
  • Manage physicians relationship
  • Deal with all physicians adoption styles

Program contents :

Module 1: Territory & Time Management
  • What is territory?
  • Territory Management activities
  • Physicians classification criteria
  • Territory planning
  • Time management
Module 2: Psychology of physicians prescription
  • Pyramid of influence
  • KOLs role
 Module 2: Adoption Ladder & Physicians Partnership
  • Pharmaceutical prod­uct adoption
  • Innovation adoption model
  • Prescribing decision
  • Diffusion of innovation
Module 4: Sales Strategy  
  • Importance of strategy to medical rep
  • Implementation of strategy
  • Evaluate the results

Who should attend ?

Senior medical reps and experience medical rep

Course duration: 

24 hours, seven sessions , once weekly.

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